ECOM6029 - E-business transformation |
Instructor | Professor Ali Farhoomand ( ali@business.hku.hk ) | ||||||||||||||||||
Teaching assistant | Dr. Kavita Sethi | ||||||||||||||||||
Syllabus |
Building on the basic principles of chaos and complexity this module
provides a roadmap for transforming companies into adaptable
inter-networked enterprises. You will learn how companies can design the
ecosystem needed to align physical and digital strategies, streamline
front-end and back-end processes, manage partnerships and respond to
global trends such as outsourcing and offshoring. Because transformation
initiatives are vastly difficult to implement and highly prone to
failure, you will also learn about the nature of change, the properties
of complex systems and the root causes of transformation failures. As a manager, after completing this module you should be able to understand why things change the way they do, how to navigate the shoals of complexity and how to understand and benefit from the constant interplay between exploitative stopgaps and explorative opportunities in business. |
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Objectives |
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Learning outcomes |
Upon the successful completion of this module, you should:
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Prior knowledge expected | None | ||||||||||||||||||
Topics covered |
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Teaching format | Ten 3-hour interactive lectures. This is a discussion-oriented module. It is thus important that you come to each class prepared as all students are expected to participate actively during class discussions. Therefore all lectures will not be recorded. | ||||||||||||||||||
Assessment |
Notes:
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Course materials | Ali Farhoomand, M. Lynne Markus, Guy Gable, Shamza Khan, Managing (e)Business Transformation: A Global Perspective, Palgrave Macmillan 2004 | ||||||||||||||||||
Enrolment | No add or drop after 5 October 2014 (23:59) | ||||||||||||||||||
Class quota | Class size will be maintained at 50. |